the masaba bride

The Masaba Bride marked House of Masaba’s signature style infused into it’s leap into bridal couture — a celebration of color, experimentation, and bold storytelling. Known for its quirky prints and playful, India-proud identity with a globally experimental heart, House of Masaba brought it’s visual DNA into this bridal campaign starring Kareena Kapoor Khan.

My contribution spanned across the full visual ecosystem of the campaign, from crafting social media posts and videos for Instagram, Twitter, Facebook, and LinkedIn to developing website assets and in-store screens. I also designed print collateral, including invitations and a bespoke launch box sent to Friends of the House. Beyond digital and print, I worked on moodboarding and narrative development for the campaign’s set design, created the official bridal campaign logo, and contributed to editorial layouts that tied the entire visual story together.

campaign logo

SET DESIGN

SOCIAL MEDIA

UI/UX

EDITORIAL LAYOUT

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SERVICES

GRAPHIC DESIGN
FASHION STYLIST
ILLUSTRATION
Packaging
Art Direction
Brand Strategy
SOCIAL MEDIA
MOTION DESIGN
UX/UI Design

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